
The Personal Chef Industry is exploding.
Entrepreneur Magazine rates it as the 4th fastest growing home based
business in the country this year. What IS it about this career path
that is so appealing?
The general public is more and more aware that you don’t have to be a
celebrity to use a personal chef. Like many other personal service such
as house cleaners, gardeners, and personal shoppers, a personal chef
service can contribute to the well-being and reduction of stress for
many single clients, couples and families who want to eat food that has
been prepared for them from all fresh ingredients. No more meals that
come from jars, cans or boxes – a personal chef can provide them with
meals that reflect their requests and needs.
The personal chef career provides exciting options for culinarians of
every ilk. Being a personal chef is an opportunity for chefs of a
“certain age” to extend their careers, for women chefs to be able to
raise their families, and for second career chefs to cook for a living,
but on their own terms. This means they can cook professionally, but
avoid traditional institutional line cooking situations in hotels and
restaurants which frequently involve cooking nights, weekends and
holidays. Choice is a good thing.
Culinary schools are reporting the average age of their students is on
the rise with the most recently reported average being 27-28 years. This
reflects the influx of the second career chefs who are pursuing their
dreams toward cooking professionally, but have no interest in following
the traditional career path of being line cooks. Many want to obtain
their skill set from the culinary schools, but have every intention of
opening and operating their own businesses as personal chefs.
What an exciting time to be entering the foodservice industry! For the
first time, there are options to exercise. After obtaining a rock solid
base of skill and technique, sanitation and nutrition, culinary school
grads are able to choose the direction they want their careers to take.
Some are opting to be food writers or stylists or photographers, others
want to secure positions as research chefs or to provide service as
either a private chef or personal chef, and still others want to follow
the more traditional path of restaurant and hotel chefs. Whatever the
choice may be, it’s a grand time to be starting out with so many choices
available.
Owning one’s own business in the foodservice industry used to mean
owning a restaurant. Not any more. Personal chefs own and operate their
own businesses, determine what level of service they will be providing
and to whom, and how much or how little they choose to work. Some
personal chefs work only several days per week, others may be providing
service to more than one client per day by using an assistant or
associate.
Industry projections are that at the current rate of growth there will
be approximately 25,000 working personal chefs in the U.S. within the
next 5 years.
Since signing a partnership with the American Culinary Federation in
2002 and collaborating on the professional certification that is now
available for personal chefs through ACF, the American Personal Chef
Association has begun to work with culinary schools to offer their
specific training programs for individuals interested in pursuing
careers as personal chefs.
It has long been my belief that this career has legs, and is here for
the long run.
After having been validated as a legitimate alternative career path by
the ACF I’m even more convinced this is the future for many culinary
graduates.
www.personalchef.com
800 644-8389
Having grown up in a big family with an Eastern European grandmother
whose accomplished culinary and teaching skills were renowned in
Chicago, Candy learned at an early age to navigate her way around the
kitchen with confidence and skill. She also learned the importance of
using only the freshest ingredients at all times in her food
preparation. As Candy entered her teens, she became very well acquainted
with the Embassy and Congressional dinner party circuit in her home town
of Washington, D.C., both entertaining often and attending events in
"the land of the great dinner party."
Following her love for cooking and entertaining, she cooked with the
owner and Executive Chef at a California restaurant, prior to starting
and operating "Taste", a successful party and catering business in the
Los Angeles area. In addition to hands-on training and numerous culinary
classes, Candy completed the Masters Series Course at J. C.'s Kitchen
Cooking School in San Diego under the tutelage of Chef Neil Stewart, and
frequently attends and teaches classes of culinary interest across the
United States.
Candy has over twenty years of experience in Corporate America, having
held executive positions in large national Corporations in sales,
advertising and marketing.
She used her promotional skills and international business acumen when
she joined Fundraising Concepts, Inc. in Los Angeles as Executive
Director where she helped develop and implement the successful "Carry
The Torch" fund raising campaign on behalf of the U.S. and International
Olympic Committees in preparation for the 1988 Olympic Games in Seoul
Korea. This opportunity to travel internationally fueled Wallace's
interest in cuisines and passion to participate again in the food
industry.
In 1992, after retiring from the corporate world, Wallace realized that
she needed to follow her heart and return to her life's loves, cooking
and teaching, and developed the concept of cooking for busy
professionals in their homes. This led to her career as a Personal Chef
and the creation of her successful service called "The Serving Spoon"
which she operated full time for 3 years.
At this time Wallace co-founded and launched the first Personal Chef
Association and Personal Chef Institute in San Diego in 1995. She soon
became involved mentoring other chefs who were intrigued by the
opportunity to leave their institutional chef positions and strike out
on their own as owner/operators of their own personal chef businesses.
In 1996, the American Personal Chef Institute (APCI) began operation as
the first personal chef enterprise on the Internet, offering both
training and ongoing professional support for personal chefs. The
international association, American Personal Chef Association (APCA) was
started soon after.
Ms. Wallace has taught in over 75 U.S. cities and she is now being asked
to speak about the "Changing Face of Employment in the Culinary
Industry" at many professional culinary academies and professional
meetings.
Candy's dedication to the growth and development of this new industry
and generous spirit for teaching and professional support for the fast
growing Personal Chef Industry have resulted in her receiving the
International Association of Culinary Professional’s (IACP) Award for
Excellence as Businessperson/Entrepreneur of the Year 2003.
Candy has been a presenter at the National Meetings of the American
Culinary Federation, Women Chefs & Restaurateurs and was presented with
the coveted 2003 International Businessperson of the year Award of
Excellence from the International Association of Culinary Professionals.